Online reviews can make or break a business.
Cynthia Ramsaran on May 4, 2021 at 3:55 pm
In an era of smartphones and on-demand everything, local businesses have to adapt to the way customers seek out information. Customers expect more convenience, and they’re more willing to leave a business if their expectations aren’t met.
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Cynthia Ramsaran is director of custom content at Third Door Media, publishers of Search Engine Land, Marketing Land and MarTech Today. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries.