Facebook testing brand safety topic

Facebook testing brand safety topic exclusions for advertisers in 2021

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"Facebook testing brand safety topic exclusions. This is the first time the Feed environment would be managed though controls", company says. Facebook announced today that it will begin testing news feed topic exclusions for advertisers...
Why We Care about Facebook-Australia standoff

Facebook-Australia standoff may have turned a corner in 2021

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The proposed news bargaining code remains in suspense as Australia's Treasury department brings Facebook and publishers back to the table. Facebook-Australia standoff commented by ICYMI: Facebook unfriended Australia this week after the government there proposed...
Facebook Ad

Facebook Ad Testing on a Budget: A Proven Method in 2021

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Looking for a process to test Facebook ads? Wondering how to test Facebook ads without blowing your ad spend? In this article, you’ll discover a proven Facebook ad testing method designed for small budgets and...
script to find the best text

Here’s a new script to find the best text for new ads using an...

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A new script to find the best text to deliver additional insights about historical ad performance. Ad text optimization is a great example of an area of PPC automation where the machines won’t get very...
Zuckerberg defends Facebook

Daily Crunch: Zuckerberg defends Facebook over role in Capitol attack 2021

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Tech executives face Congress, Spotify gets a redesign and Snapchat is developing a new Remix feature. This is your Daily Crunch for March 25, 2021. Zuckerberg defends Facebook over role in Capitol attack Facebook’s Mark Zuckerberg,...

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