Everything we know about Instagram’s Twitter clone, due this summer
While the future remains uncertain for Twitter, Meta is throwing its hat into the ring to build the next major microblogging platform. This new Meta app is expected to...
Instagram starts supporting GIFs in comments and collaborators in broadcast channels
On Tuesday, Mark Zuckerberg held a chat with Instagram head Adam Mosseri as part of the company launching a collaboration feature on broadcast channels. This means users with broadcast...
Meta’s paid verification program is now available in the UK
Meta has launched its paid verification program, Meta Verified, in the UK at £9.99 per month each for Instagram and Facebook. The subscription is aimed at creators and comes...
Meta reworks its Ads on Reels monetization program with a new performance-based payout model
Meta is testing a new payout model for its Ads on Reels monetization program that pays creators based on the performance of their public Reels, not the earnings of...
Meta pitches augmented reality to advertisers with new AR Reels Ads and Facebook Stories
Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon at the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands...
Instagram and Facebook will force their checkout experience on Shops soon
Meta announced today that it will be phasing out onboarding of new Shops without checkout on Facebook and Instagram enabled. Beginning April 24 of next year, Shops without checkout...
Meta says time spent on Instagram grew 24% thanks to TikTok-style AI Reel recommendations
Meta shared some updated engagement info around its platforms on its Q1 2023 quarterly earnings call on Wednesday, with Meta CFO Susan Li joining CEO and founder Mark Zuckerberg...
Instagram takes on Linktree and others with support for up to 5 ‘links in...
Instagram today is rolling out a new feature for adding links to user profiles that challenges Linktree, Beacons and numerous other “link in bio” solution providers. The company announced...
Instagram Reels adds a series of creator-focused updates, including a dedicated ‘trends’ section
As governments around the world express growing concerns about TikTok, its rival Instagram Reels is getting a series of updates aimed at creators. Meta announced today that it’s adding...
Instagram adds new features to its creator marketplace, expands access to brand agencies
Instagram announced today that it’s extending access to parts of its creator marketplace via API to make it easier for brands to discover and work with creators on the...
