Grow Your Audience on Snapchat

3 Ways to Grow Your Audience on Snapchat

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Do you want more followers on Snapchat? Are you taking advantage of every connection option? Using the right tools to their fullest potential will grow your following and increase the chances that others will discover your...
Snapchat Insights

How to Use Snapchat Insights in 2021

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Is your business on Snapchat? Looking for more robust analytics data on your snaps and stories? In this article, you’ll discover how to navigate and use Snapchat Insights to learn more about your Snapchat marketing activities. How...
Instagram moves Reels and Shop

Instagram moves Reels and Shop, Pinterest’s engagement metric, TikTok’s size and more in 2021

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The social media marketing week in review: A round up of news and announcements you may have missed. Instagram moves Shop, Reels into the spotlight Instagram moves Reels and Shop in the main navigation. Instagram moves Reels...
Facebook Event Frame

How to Create a Facebook Event Frame, Instagram Event Geotag, and Snapchat Event Filter...

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Does your business host live events? Would you like to turn event attendees into ambassadors? Facebook, Instagram, and Snapchat all allow you to create event-specific indicators that attendees can apply to their profile and messaging on...
YouTube expands ad inventory

YouTube expands ad inventory, Twitter launches Fleets, more in 2021

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The social media marketing week in review: A round up of news and announcements you may have missed. YouTube to show ads on channels that aren’t in the Partner Program YouTube expands ad inventory: In it’s...
Facebook partners

Social Shorts: Snapchat’s TikTok rival is here, Facebook partners with BBB for ad reviews...

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The social media marketing week in review: A round up of news and announcements you may have missed. Facebook partners with BBB and BBB National Programs on retail ads policing Facebook partners with the BBB National...
Social Marketing Trends

Social Marketing Trends in 2021: Wisdom From Gary Vaynerchuk

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Do you want to create a lasting following online? Wondering which social media platforms you should be using right now? Social Marketing Trends: To explore the latest trends in social media marketing, I interview Gary...
Snapchat for Business

10 Ways to Use Snapchat for Business

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Wondering how to use Snapchat for your business? Want to create deeper connections with your followers? Snapchat can help you build an engaged following, increase loyalty, and boost your brand visibility. In this article, you’ll discover 10...
e-commerce and paid search

E-commerce and paid search gets a mark after covid leaves. PPC 2020 in review.

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E-commerce platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes. This year was largely defined by e-commerce platforms introducing, fast-tracking or postponing new policies,...
Snapchat Ads

How to Create Snapchat Ads in Snapchat Ad Manager in 2021

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Wondering how to advertise on Snapchat? Have you explored the Snapchat Ad Manager? Businesses of all sizes can create Snap ads with the platform’s self-serve Ad Manager tool. In this article, you’ll discover how to create an...

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