YouTube expands ad inventory

YouTube expands ad inventory, Twitter launches Fleets, more in 2021

The social media marketing week in review: A round up of news and announcements you may have missed. YouTube to show ads on channels that aren’t in the Partner Program YouTube expands ad inventory: In it’s...
Facebook partners

Social Shorts: Snapchat’s TikTok rival is here, Facebook partners with BBB for ad reviews...

The social media marketing week in review: A round up of news and announcements you may have missed. Facebook partners with BBB and BBB National Programs on retail ads policing Facebook partners with the BBB National...
Social Marketing Trends

Social Marketing Trends in 2021: Wisdom From Gary Vaynerchuk

Do you want to create a lasting following online? Wondering which social media platforms you should be using right now? Social Marketing Trends: To explore the latest trends in social media marketing, I interview Gary...
Snapchat for Business

10 Ways to Use Snapchat for Business

Wondering how to use Snapchat for your business? Want to create deeper connections with your followers? Snapchat can help you build an engaged following, increase loyalty, and boost your brand visibility. In this article, you’ll discover 10...
e-commerce and paid search

E-commerce and paid search gets a mark after covid leaves. PPC 2020 in review.

E-commerce platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes. This year was largely defined by e-commerce platforms introducing, fast-tracking or postponing new policies,...
Snapchat Ads

How to Create Snapchat Ads in Snapchat Ad Manager in 2021

Wondering how to advertise on Snapchat? Have you explored the Snapchat Ad Manager? Businesses of all sizes can create Snap ads with the platform’s self-serve Ad Manager tool. In this article, you’ll discover how to create an...
pinterest powers up creators

Pinterest powers up creators during stressful times 2021

How the visual discovery platform is rethinking stories and influencers “The content on our platform is about you and what you want in your life,” explained Colleen Stauffer, Global Director of Creator Marketing for Pinterest....

Analyst: 8 billion voice assistants by 2023

Marketers need to have a voice strategy that recognizes the different use cases of different hardware devices and channels. Analyst firm Juniper Research is predicting “nearly 8 billion digital voice assistants to be in...

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