ZeBrand Review: Is It the Brand-Building Tool You Need in 2021?

0
52
ZeBrand

ZeBrand Review: The Summary Box

ZeBrand is a brand-building platform that helps emerging businesses build a solid brand identity at a fraction of the cost that a branding agency would charge. The software program helps you create and visualize your brand’s story with step-by-step exercises, AI-based algorithms, and brand coaches.

Product Ratings

Overall: Support: Effectiveness: User-Friendliness: Value For Money:

  • Overall Rating:
  • Support:
  • Effectiveness:
  • User-Friendliness:
  • Value For Money:
Pros Cons
Easy-to-use interface Limited choices of fonts and icons with the Free plan
A quick way to start your brand-building journey Doesn’t provide a refund on plan cancellation (However, you can continue using the platform until your billing cycle.)
AI algorithms-powered recommendations for brand design
Downloadable branding assets
Option to get personal advice from experienced brand coaches

Pros

  • Easy-to-use interface
  • A quick way to start your brand-building journey
  • AI algorithms-powered recommendations for brand design
  • Downloadable branding assets
  • Option to get personal advice from experienced brand coaches

Cons

  • Limited choices of fonts and icons with the Free plan
  • Doesn’t provide a refund on plan cancellation (However, you can continue using the platform until your billing cycle.)

Pricing Details

Pricing Plan Cost (Per Month, Billed Annually)
Free $0
Standard $29
Premium $125
Enterprise Custom pricing (available on request)
  • Pricing Plan: Cost (Per Month, Billed Annually)
  • Free: $0
  • Standard: $29
  • Premium: $125
  • Enterprise: Custom pricing (available on request)

Quick Review

ZeBrand is a platform that can help you streamline your branding process using technology, tools, brand coaches, and artificial intelligence-based algorithms built on the data of existing brand identities.

You can start designing your brand for free with their starter plan and gradually upgrade to paid plans to get more control over your branding assets.

Their Standard plan gives you everything you need, from design assets to guidelines, logo, social media kit, and presentation and website templates. The only thing that it lacks when compared to their Premium plan is a 1:1 virtual coaching session with a leading brand coach.

Overall, ZeBrand is an easy-to-use platform that makes branding simpler, more efficient, and accessible for startups and small to medium-sized businesses.

Build Your Brand with ZeBrand Now

ZeBrand Review: What Are Its Key Features?

Brand Strategy Boards
Interactive Branding Tools and Frameworks
Brand Design Templates
Original Custom Logo Files
Handpicked Fonts and Color Palette
Photography Library
Brand Guidelines
Social Media Kit
Branded Presentation Deck Templates
3 Different Website Templates
One-on-One Sessions with Brand Coaches
  • Brand Strategy Boards
  • Interactive Branding Tools and Frameworks
  • Brand Design Templates
  • Original Custom Logo Files
  • Handpicked Fonts and Color Palette
  • Photography Library
  • Brand Guidelines
  • Social Media Kit
  • Branded Presentation Deck Templates
  • 3 Different Website Templates
  • One-on-One Sessions with Brand Coaches

Sign Up to ZeBrand’s Free Plan

No credit card required.

Who Was ZeBrand Designed For?

Entrepreneurs
Business Owners
Brand Managers
Brand Strategists
Startups
Small to Medium-Sized Businesses
Bloggers and Influencers
Freelancers
Anyone Who Wants to Build a Brand
  • Entrepreneurs
  • Business Owners
  • Brand Managers
  • Brand Strategists
  • Startups
  • Small to Medium-Sized Businesses
  • Bloggers and Influencers
  • Freelancers
  • Anyone Who Wants to Build a Brand

Start Brand Building with ZeBrand

Detailed ZeBrand Review: How Can It Help You Build a Strong Brand Identity?

ZeBrand aims to help you design a brand identity that will make you stand out, connect with your customers, and get closer to achieving your business goals.

Whether you’re an entrepreneur, freelancer, or anyone who wants to do personal branding, you don’t need a big branding budget anymore.

All you need is this tool, according to their founder:

“Our goal is to make branding accessible to all people of various backgrounds and budgets and to create a world where they can freely express who they are as a business and can scale towards success by leveraging a unique brand that is theirs and theirs alone.” – Ryo Kikuchi, CEO & Founder, ZeBrand

Wondering how this platform can help you build a brand?

Let me introduce you to the brand-building process of ZeBrand from scratch.

1. Create Brand Guidelines for Free

Getting started with ZeBrand is easy.

When you click on, “Get Started,” the tool directs you to interactive frameworks that are designed to help you think about your brand in a structured and efficient way. As you complete the exercises, it will help you gain more clarity about what your brand stands for.

Step 1: Choose your brand’s primary color that embodies your business.

ZeBrand Review: Is It the Brand-Building Tool You Need?

Step 2: Let them know which industry or business category your brand belongs to.

ZeBrand Review: Is It the Brand-Building Tool You Need?

Step 3: Set your target audience, including details about their ages, genders, and occupations.

(P.S. You can leverage advanced user tracking methods to identify your target audience and their demographics.)

ZeBrand Review: Is It the Brand-Building Tool You Need?

Step 4: Now it’s time to think about your brand’s personality.

ZeBrand Review: Is It the Brand-Building Tool You Need?

Step 5: Select additional keywords to establish your brand’s persona.

ZeBrand Review: Is It the Brand-Building Tool You Need?

Step 6: Enter your business name.

If you’re just starting out, make sure that you follow the best practices while naming your startup business.

ZeBrand Review: Is It the Brand-Building Tool You Need?

You can easily sign up using an email address and make more edits to your brand’s story and design from your user dashboard.

ZeBrand Review: Is It the Brand-Building Tool You Need?

As of 2021, more than 55,000 businesses trust ZeBrand to build their brands. Now, it’s your turn to join those entrepreneurs and start designing your brand identity.

Try ZeBrand for Free

Free plan available. No credit card required.

2. Create Impactful Brand Elements with ZeBrand’s AI Algorithms

ZeBrand doesn’t just offer a design template service. This branding software solution actually empowers entrepreneurs and brand managers to design a brand that can make an ever-lasting impression on their ideal buyers.

What I like the most about ZeBrand is that their AI-powered algorithms consider your brand’s industry, strategy, and needs to design your brand’s visual identity.

So what are you waiting for?

Use your email address to sign up to ZeBrand and start creating a harmonious brand design toolkit that perfectly represents your vision and values.

Once you’ve signed up, you can define the look and feel of your brand and finalize visual design elements that are the building blocks of your brand identity. These include your brand’s logo, color palette, typography, and photography.

You can either utilize elements suggested by their AI algorithms or upload your own branded assets.

For example, I chose to stick with my current brand logo:

ZeBrand Review: Is It the Brand-Building Tool You Need?

Choose your brand colors from AI recommendations or tweak the shades and hues to suit your liking.

ZeBrand Review: Is It the Brand-Building Tool You Need?

Choose which font best feels like your brand.

ZeBrand Review: Is It the Brand-Building Tool You Need?

The branding platform will provide typography recommendations based on your industry.

ZeBrand Review: Is It the Brand-Building Tool You Need?

You can also download brand assets (like fonts) that you approve of, directly from your ZeBrand account. Free assets include fonts and photography.

Want more choices of fonts, colors, and icons based on your inputs, upgrade your plan to unlock more options!

How to Use Facebook and Twitter Ad Transparency Tools in 2021

Their Standard plan offers all free features, plus:

  • More Brand Design Options
  • Downloadable Brand Assets (All)
  • Brand Guidelines
  • Custom Logo
  • Social Media Kit
  • Presentation Templates
  • Website Templates

Don’t you want to enjoy the benefits of advanced branding features?

If you do, take the next step and:

Upgrade to ZeBrand’s Standard Plan

3. Get a One-on-One Coaching Session with a Leading Brand Strategist

As I had shared earlier in this ZeBrand review post, their Standard plan offers everything you need to build a solid brand identity and download essential visual brand elements.

The only reason why companies switch to their Premium plan is that it allows you to get personal assistance from reputable brand coaches.

Wondering how brand coaches can help you?

Brand coaches can help you:

  • Fill out your brand strategy boards.
  • Ensure your product, social media toolkit, and marketing assets are aligned.
  • Analyze whether your brand design effectively communicates your business strengths.
  • Solve any branding or marketing-related issues.

You might want to know who these brand coaches are.

Next, I’ll introduce you to some of ZeBrand’s brand coaches and their expertise:

ZeBrand Review: Is It the Brand-Building Tool You Need?

 

ZeBrand Review: Is It the Brand-Building Tool You Need?

 

ZeBrand Review: Is It the Brand-Building Tool You Need?

 

Zachary Lamb

Brand Strategist & Consumer Sociologist

Worked with Companies Like Target, Walmart, Gatorade, FCA Group, Smash Burger

Tom Piper

22 Years of Experience in Brand Management

Held Senior Positions at Bruegger’s Bagels, General Mills, Accenture

Cheryl Lim Tan

Brand Builder & Strategist with 15 Years of Experience

Worked with Tundra, Marie Kondo’s media brand – KonMari

  • Zachary LambZeBrand Review: Is It the Brand-Building Tool You Need? 

    Brand Strategist & Consumer Sociologist Worked with Companies Like Target, Walmart, Gatorade, FCA Group, Smash Burger

  • Tom PiperZeBrand Review: Is It the Brand-Building Tool You Need?22 Years of Experience in Brand Management Held Senior Positions at Bruegger’s Bagels, General Mills, Accenture
  • Cheryl Lim TanZeBrand Review: Is It the Brand-Building Tool You Need?Brand Builder & Strategist with 15 Years of Experience Worked with Tundra, Marie Kondo’s media brand – KonMari

Want to get on enriching 45-minute sessions with such brand coaches?

Upgrade to ZeBrand’s Premium Plan

Once you upgrade your plan, ZeBrand will follow the approach shared below:

ZeBrand Review: Is It the Brand-Building Tool You Need?

Image via ZeBrand

Not sure about using this brand-building platform yet?

Let’s check out ZeBrand reviews from other entrepreneurs. This will help you discover how other companies have benefited from this tool and evaluate if it’s worth investing in.

How Has ZeBrand Helped Other Businesses? Listen to Their Clients

ZeBrand Review: Is It the Brand-Building Tool You Need?

Image via ZeBrand

FAQs

Q1. Is their Free plan free forever?

A. Yes, ZeBrand offers a Free plan that gives you access to the basic features of this branding platform. Their Free plan includes:

  • Brand design (basic elements)
  • Brand story
  • Downloadable basic assets (fonts, photography)
  • Public viewing access

To get more control over building your brand, you will have to upgrade to a paid plan, which starts at $29 per month (billed annually).

Q2. How can I pay to upgrade to ZeBrand’s paid plans?

A. ZeBrand accepts credit card payments from most of the major credit card providers. This includes payments from Visa, Mastercard, American Express, Discover, Diners Club, and JCB cards. They do not accept payments from UnionPay.

Q3. Will I get a refund if I cancel their paid plan?

A. No, ZeBrand doesn’t provide refunds for canceled or unused accounts, given the nature of our digital content. When you cancel your plan, you will still be able to use their branding platform until the end of your billing cycle, after which your plan will be canceled.

Q4. How do I get started with ZeBrand?

A. When you sign up to ZeBrand, you’ll start with their Free starter plan by default. The platform will ask you a few questions about the colors, style, audience demographics, and industry that best suits your business. It will also provide a few basic downloadable brand assets.

Once you’re ready to customize and have greater control over building your brand, you can upgrade to advanced plans at any time.

Q5. How can I change my registered email address with ZeBrand?

A. You can contact their team with your request to change your registered email address using their contact form. Don’t forget to include your current email address and your new one in the description field.

Q6. Which brand assets do I get with upgraded plans?

A. With their Standard and Premium plans, you get downloadable brand assets like:

  • Logo (PNG)
  • Fonts
  • 9 photos (JPEG)
  • Brand guidelines (PDF)
  • Presentation templates (Google Slides, can be converted to Microsoft PowerPoint)
  • Website Templates (corporate, blog, and online store)
  • Social media assets (PNG) for:
    • Twitter, Facebook, Instagram, LinkedIn, YouTube (2 cover images and 2 icon images each)
    • Zoom (2 virtual backgrounds)
    • Others (2 cover images)

Creator economy’s slow burn in 2021

Q7. Can I apply a promo code?

A. If you have a promo code:

Go to their Pricing page > Choose the plan you want > Click on “Have a promo code?” > Enter your promo code > Click on “Apply”

Q8. Have other questions?

A. Connect with their support team here for help. You can also send an email to support@zebranding.com.

ZeBrand Review: Do You Really Need This Brand-Building Tool?

Building a powerful brand is a complex process but it is still essential to make your business stand out from your competitors and grow successfully.

Are you finding it difficult to turn your ideas into a clear direction for your brand?

That’s where ZeBrand comes into the picture. It can help you create, customize, and control all aspects of your brand using brand storyboards, design templates, and downloadable brand assets.

Help your brand reach its full potential with the structured, step-by-step exercises and AI algorithm-powered branding tools offered by ZeBrand.

Start Building Your Brand Now

While you can also build your brand by hiring a team of brand strategists, designers, and consultants in-house, ZeBrand helps you do it more strategically and efficiently. And don’t forget – their AI algorithms are built on the data of existing brand identities.

And then, what’s the harm in trying ZeBrand for free?

If you don’t find it valuable enough, you can always choose not to upgrade to their paid plans.

Do you need help building a solid online presence for your brand? Reach out to my team of digital marketing experts for specialized online PR services.

We’ll help you optimize your brand’s web presence for greater online exposure and better credibility.

Source link